Tapestry segment descriptions can be found here..http://www.esri.com/library/brochures/pdfs/tapestry-segmentation.pdf For more than 30 years, companies, agencies, and organizations have used segmentation to divide and group their consumer markets to more precisely target their best customers and prospects. This targeting method is superior to using “scattershot” methods that might attract these preferred groups. Segmentation explains customer diversity, simplifies marketing campaigns, describes lifestyle and lifestage, and incorporates a wide range of data. Segmentation systems operate on the theory that people with similar tastes, lifestyles, and behaviors seek others with the same tastes—“like seeks like.” These behaviors can be measured, predicted, and targeted. Esri’s Tapestry Segmentation system combines the “who” of lifestyle demography with the “where” of local neighborhood geography to create a model of various lifestyle classifications or segments of actual neighborhoods with addresses—distinct behavioral market segments. The tapestry segmentation is almost comical in the sense that it trys to describe such small details of individuals daily lives just by analyzing the data provided on your CENSUS form. These segements are not only ideal for marketing and targeting lifestyles within a geographic location, but they are fun to read. Take the time to find out which segment you live in!

This data was provided by the Chattanooga Bicycle Transit System Station Map. This data was collected and then edited and/or checked for accuracy by staff of the UT Chattanooga ARCS. Geospatial data creation was completed 6/4/2012. Updated 0501/2014

Attribute data for each home contains address, Better Built Certification status, date certified, and HERS Index score. About Better Built: better built is Chattanooga’s Good Home Index, led by local architects, contractors, realtors and homeowners – working together to build value for homes in Chattanooga. We do this by providing standards and a blueprint for high performance homes that lower costs for occupants, appreciate in value because of better design and construction, and reduce the environmental impact of our houses – all with a goal of helping serve Chattanooga people, profits and planet.Features of these homes include:· better built certified and ENERGY STAR qualified· HERS Index of 85 or less· High-performance Windows (per 2009 IECC)· Efficient HVAC equipment (sized per Manual J Calculation)· Efficient Ductwork (sized and designed per Manual D Calculation)· Effective Insulation (R-values per 2009 IECC)· Water Efficient Bath Fixtures (per EPA WaterSense program)· Sediment and Erosion Control (during construction)· Site Stabilization (after construction)http://betterbuiltchattanooga.org The Office of Sustainability was created to lead the Chattanooga Green effort. In order to meet the goals of the Climate Action Plan to reduce Greenhouse Gas Emissions and create a more sustainable community, we are currently focused on: Study of Water Quality resources and management of stormwaterDevelopment of demonstration projects for energy efficiency and study of alternative energy sources Initiate community programs, outreach, and educationPromote outstanding sustainability efforts by Chattanooga area businessesReview sustainable transportation options Work with sustainability partners within both the public and private sectors The Office of Sustainability works closely with the Regional Planning Agency at the Planning & Design Studio located on the third floor of the Development Resource Center. The partnership facilitates for the ongoing creation of solutions and strategies to address the sustainability needs of the city.

This links to the City of Chattanooga's Open Data Policy (officially signed at Hackanooga on May 31 2014).

This data was collected and then edited and/or checked for accuracy by staff of the UT Chattanooga ARCS. Geospatial data creation was completed 8/20/11.